First Watch is an award-winning breakfast, brunch and lunch spot, serving a chef-driven menu of elevated classics and seasonal specialties, always made to order using the freshest ingredients. We greet the sunrise by slicing and juicing fresh fruits and vegetables, whipping French toast batter from scratch and brewing pots of our single-origin Project Sunrise coffee. Freshness is never comprised, which is why we welcome each season into our menu with ingredients and flavors inspired by the position of the sun. All year long, you can enjoy craveable favorites like Avocado Toast for breakfast, Smoked Salmon Eggs Benedict for brunch and Lemon Ricotta Pancakes for lunch. Whether you start at the crack of dawn or not, we’ll leave that up to you!
Cafe chain for health-minded breakfast, brunch & lunch options such as omelets, salads & soups. Based on 953 reviews, the restaurant has received a rating of 4.5 stars. Price $$
✔️ Dine-in ✔️ Takeout ✔️ No-contact delivery
Address:
5207 TN-153 Suite 101, Chattanooga, TN 37343
Phone: (423) 498-9955
Website:
Hours
| Sunday |
7 AM–2:30 PM |
| Monday
(Labor Day)
|
7 AM–2:30 PM
Hours might differ
|
| Tuesday |
7 AM–2:30 PM |
| Wednesday |
7 AM–2:30 PM |
| Thursday |
7 AM–2:30 PM |
| Friday |
7 AM–2:30 PM |
| Saturday |
7 AM–2:30 PM |
Menu Photos
Photo Gallery
Reviews
Taylor Hensley
So, I just had a solo breakfast here and have some remarks to make. 1st of all, the service is pretty good, attentive without being annoying. The music was a little louder than needed, which didn’t affect me since i wasn’t talking to anyone but wanted to note it. As for the food, the presentation was flawless, yet the food itself was lacking in flavor. Also, I had the skillet hash, which has their seasoned potatoes, and there were several that weren’t cooked all the way and other that were overcooked.
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Esli Wyman
Absolutely love the atmosphere and food. Many options to choose from. It does get a bit packed and usually have to wait for a table but they are quick to get you seated. 10/10 recommend!
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Janelle Tonge
I love first watch! I am a frequent diner of this location and haven’t had a bad meal. The atmosphere is great, the staff is friendly, and most importantly the food is seasoned well! My favorite breakfast option is the market skillet hash and the goat cheese is amazing! I can tell they recently changed the recipe and it’s even better than before. The parking gets crazy around 11am and you’ll be lucky if you can get a spot. This place stays busy and the prices are fair for the proportions you receive. If someone asks me where I want to go for breakfast or brunch First watch is my first option.
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Amanda Eddington
This is a casual restaurant with high prices compared to Waffle House or local favorite place Lillie Mae’s. The food is decent, but nothing special. I ordered the million dollar bacon and some scrambled eggs. I returned later and grabbed one of their turmeric juice drinks to go, and it was really good. The service was extremely quick and friendly.
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Vivecka Fortner
Solo breakfast at first watch. I love grabbing breakfast at this restaurant. I ordered the trifecta. My selections were scrambled egg whites, bacon, and a multigrain pancake. I don’t believe the syrup used on the pancake was maple but it was okay. All three items were cooked to perfection and I really enjoyed my solo breakfast. I ordered an Arnold Palmer to drink and even though my server was not familiar with it at first, he did an awesome job making it up.
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P Jones
7/16/22 My family and I came for brunch. Our waiter was nice. I loved the way the eggs were cooked, but I wasn’t too happy with the flavor of my blueberry pancake, it tasted very bland. I tasted a few of my husband’s potatoes..they were really good but a few weren’t cooked throughly..they were hard, My daughter didn’t like her biscuits and gravy and although I was too fond of the flavor of the gray my husband and I enjoyed eating the biscuits with my blueberry jam and his strawberry jam. Overall we enjoyed our food.
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Lauren Davis
Our waitress was lovely, no complaints there. She did seem stressed however, and rightly so. The food took about an hour to get to us and when it did, it was incorrect. The “over easy eggs” were cooked completely through and rubbery. The omelette, after being sent back for containing ingredients we told her I couldn’t have, was watery and bland. Again, the staff was lovely. But I wouldn’t ever go back for the food.
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Jonathan Durichek
Always a great place to eat and good quality food. Just disappointed that the gluten free French toast is cross contaminated with the regular bread in the batter? How is it gluten free?
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Eric Founder
Honestly one of my favorite places to come to. The food is good, the atmosphere is great, but the service with truly phenomenal with some of the nicest waitresses I have ever met. Would always recommend this place, and will continue coming back here for as long as I am in Chattanooga.
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chris schmied
Always great food here. We usually go to the once on the northshore. It was very busy, but our food was good and it came to the table in a reasonable time. We got there around lunch time so they were jamming. The shopping center it’s in is cute, but there isn’t a lot of parking. The decor is modern and clean, and the restaurant is cafe sized. The food is tasty and healthy, like gluten free, cage free, etc. Its breakfast and lunch, leaning more toward breakfast.
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