First Watch is an award-winning breakfast, brunch and lunch spot, serving a chef-driven menu of elevated classics and seasonal specialties, always made to order using the freshest ingredients. We greet the sunrise by slicing and juicing fresh fruits and vegetables, whipping French toast batter from scratch and brewing pots of our single-origin Project Sunrise coffee. Freshness is never comprised, which is why we welcome each season into our menu with ingredients and flavors inspired by the position of the sun. All year long, you can enjoy craveable favorites like Avocado Toast for breakfast, Smoked Salmon Eggs Benedict for brunch and Lemon Ricotta Pancakes for lunch. Whether you start at the crack of dawn or not, we’ll leave that up to you!
Cafe chain for health-minded breakfast, brunch & lunch options such as omelets, salads & soups. Based on 777 reviews, the restaurant has received a rating of 4.3 stars. Price $$
✔️ Dine-in ✔️ Takeout ✔️ No-contact delivery

Address:
2978 W Maple Rd, Troy, MI 48084
Phone: (269) 665-8500
Website:
Hours
| Monday
(Labor Day)
|
7 AM–2:30 PM
Hours might differ
|
| Tuesday |
7 AM–2:30 PM |
| Wednesday |
7 AM–2:30 PM |
| Thursday |
7 AM–2:30 PM |
| Friday |
7 AM–2:30 PM |
| Saturday |
7 AM–2:30 PM |
| Sunday |
7 AM–2:30 PM |
Menu
… View more
Menu Photos
Photo Gallery
Reviews
Bryan Masino
Awesome little spot!
… more
Lenore K
Absolutely delicious breakfast. The ambiance is open and airy, and the service was excellent. They had one of the best tasting waffles I’ve ever had.
… more
Elizabeth Mickelson
Good food, nice location! The food was good price ONLY downfall coffee 3.59 a cup for a normal black cofee….a bit steep. And a side of 2 sausages almost 5.00 they get you on those sides. Otherwise meal was delicious and meals were good price.
… more
Christine
Got in line online, was quick to be seated… bartender waited on us in the front section, she was awesome. Checked on some ingredients for my food allergies and sensitivities. Food was amazing. Great experience. The bathrooms here are not individual like the one in Troy, there are two stalls in the women’s room and it’s all the way in the back of the restaurant.
… more
Janice Jones
Had the perfect brunch with my son here! Service was fast and friendly. Food was out quickly and hot. The Million Dollar Candied bacon is to die for, and so is the Crab Avocado Toast and Carrot cake pancake. Great coffee, too! I’ve come here many times and have never been disappointed.
… more
Carla Gerst
Excellent food. The omelette was perfect. The toast was a whole grain, thick, and really good. The Tropical Paradise drink was a nice fruit blend and hit the spot.
… more
j m
I am completely disgusted to say there was a worm in my wife’s pumpkin pancake as can be clearly seen in the photo. To add insult to injury, they tried to pass off the dead insect as food, and figured removing the pancake off the bill rectified the much bigger issue. Although the waitress was sympathetic, we will never be returning. Totally unacceptable.
… more
Reza
Foods are delicious like other branches, but I think this branch is not well managed. We enrolled in the waiting list online and were at the restaurant around the suggested time (90 minutes after signing up). Still, we had to wait another hour at the store. Then again, we had to wait another hour for our food! You properly do not want to spend more than 3 hours for a brunch! First watch is a recommended restaurant but definitely not this branch under current management!
… more
Elizabeth Yang
I went there for brunch with relatives. There was not a long wait. All safety procedures were followed. Our party was seated quickly and the staff members were very friendly! Their eggs Benedict with smoked salmon was amazing, and so was the Cereal Milk cocktail, all for a reasonable price (3 meals, 2 alcoholic drinks, total: about $60). 5 stars, would highly recommend!
… more
Jaynee Hudson
I have been to other locations and have had great experiences in the past.
… more
… View more